I wish to nominate our local Coles supermarket for another Spot-A-Shonky Award.
Whilst shopping there today, I noticed that the (currently) 200 gm blocks of Cadbury Fruit & Nut Chocolate were on special for $3 each, save $2 each, so the normal price is $5 each.
Near them were the (currently) 350 gm blocks of Cadbury fruit & Nut Chocolate for the normal price of $5.
So the extra product, packaging and shipping for a 350 gm block does not cost any more than those for a 200 gm block.
is this another marketing mind game and way of getting is to buy the larger $5 blocks?
Here we are seeing an obvious rip off and react by purchasing the 350gm $5 block because it appears a great deal. Smart shopper - not?
Are there other products with similar strategies, that would suggest it is all just another marketing con to make us think we are getting a bargain when in fact even the regular price is still highly profitable?