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Is Digital Piracy About To Be Killed Off?


An article regarding an Aussie company using the same blockchain technology that is used for cryptocurrency to stop piracy of digital content.

Any pirates out there better hurry up and finish your dodgy downloads



A blockchain will only stop direct digital piracy (copying straight from the source). As soon as the content has been decrypted, it is open to copying - as publishers found with VCRs, DVDs and Blu-Rays.

This is just another barrier, and not an insurmountable one by any stretch. The implementation cost, though, would likely drive consumers away from their favourite legitimately obtained entertainment. Blockchain takes time to decrypt, and not many people want to wait for five minutes while their movie buffers.

There is another problem with the tagline for the article’s first image:

Game of Thrones creators likely wish this technology existed before the hit series became one of the most illegally downloaded shows of all time (HBO)

In fact, the GoT creators spoke specifically about Australian ‘piracy’ several years ago and said they were not bothered by it. Of course, that was before anyone had the Australian rights - but it was also quite sensible. Research indicates that most ‘pirates’ of digital content actually spend more on that content than non-‘pirates’; they are presumably keen to ensure they get value for their money rather than the latest Pirates of the Caribbean.


… and it only has to be broken once, then it’s on all the torrent servers … or so I am told … :wink:


I think this question comes up every few years, and the answer is always no. I’m not saying we shouldn’t take reasonable measures to discourage piracy, but having affordable and easily accessible legal options will always be more effective and ending piracy.


For those who pirate for personal use and because they can’t get whatever any other way. Those who do it for kudos (yes, some do), or just to be able to say they have X TB of media, nothing will work. And there are those who do it just because they can.