Speaking of misleading advertising, I was in the local Coles supermarket on Tuesday (they introduce the next week’s specials on Wednesday). I grabbed a bag of Clinkers (yes, the chocolate-coated confection), and noticed that the shelf price was displayed as $6 - up from $5 last time I bought them.
The Clinkers scanned through the register as $5, so I was somewhat relieved. The following day, Coles advertised them as $4.50… down from $6! I bet I know what price they’ll be next Wednesday.
Might be time to lodge a complaint as a 20% price increase to then substantiate a 25% following on discount is almost fradualent behaviour. The ACCC might be interested in this one especially as you have proof…receipts and advertising sale for the next day.
My understanding from a infamous carpet selling business who was always on sale, a business needs to demonstrate the presale price was an actual real price (namely sold at the specified presale price for a period prior to the sale). Coles has not done this and why they should be pulled up.